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PRECISION FARMING FOR NEW AGE AGRICULTURISTS

In the contemporary environment, farming needs to be both sustainable and profitable. It is no more just a function of soil, seeds, water and human labor. The growing population needs to be fed in such a manner as the fertility of land is kept int

September 08, 2019

POLLUTING PLASTIC: PROGNOSIS AND PALLIATIVES

The Prime Minister rightly calls a ban on single use plastic. But the sobering truth is that it is easier said than done. Delhi generates more than 9,000 tonnes of garbage everyday, three forth of which is wrapped in banned plastic bags. Delhi gen

September 03, 2019

SUGAR COATED PILLS FOR DIABETES

According to AMA, diabetes mellitus is a group of metabolic disorders symptomated by hyperglycemia. It is caused due to irregularities in insulin secretion, insulin action, or both. The chronic hyperglycemia leads to long term damage, dysfunction

August 04, 2019

Lucre of Branded Medicines

The legal discourse in India loftily prescribes that all medical prescription should prescribe generic medicines while all pharmacies must stock them. Reality: cut throat competition, customer ignorance, and aggressive marketing by pharma companie

May 13, 2019

INDIA TAKES WINGS

According to the government of India estimates India civil and defense aerospace market is growing fastest in the world, with increasing need for planes, UAV, MRO, and aero components. This in turns provides huge opportunities for investment desig

May 12, 2019

Buying and Selling Trends in India

According to Boston Consulting Group (BCG) India’s consumption has been growing at 13% annually ($110 trillion) to 2018. It was 59% of GDP of 2018, higher than the emerging market average. It is likely to grow at 12% over the next 10 years -

May 12, 2019

CIVIL AVIATION: FUTURE PERFECT

India is booming and so is the civil aviation. Passenger traffic may reach 350 million by 2020, making India the third largest aviation market in the world. From 67.3 million in 2014 the fliers’ number has gone up to 139 million in 2018. Thi

May 12, 2019

Why companies are widely using Net Promoter Score (NPS) across the world?

Last week, when I was reading the article named “One number you need to grow” by Frederick F. Reichheld (issued in HBR, Dec. 2003); Reichheld proposed that it was a simple, practical and easy way to categorize customers on a single que

May 12, 2019

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