Direct marketing is a form of advertising where organizations communicate directly to customers through a variety of media including cell phone text messaging, email, websites, online adverts, database marketing, fliers, catalog distribution, promotional letters, targeted television, newspapers, magazine advertisements, and outdoor advertising. Among practitioners, it is also known as direct response marketing.
This report elaborates the market size, market characteristics, and market growth of the Direct Marketing Solutions industry, and breaks down according to the type, application, and consumption area of Direct Marketing Solutions. The report also conducted a PESTEL analysis of the industry to study the main influencing factors and entry barriers of the industry.
In Chapter 3.4 of the report, the impact of the COVID-19 outbreak on the industry was fully assessed. Fully risk assessment and industry recommendations were made for Direct Marketing Solutions in a special period. This chapter also compares the markets of Pre COVID-19 and Post COVID-19.
In addition, chapters 8-12 consider the impact of COVID-19 on the regional economy.
Key players in the global Direct Marketing Solutions market covered in Chapter 13:
Epsilon
Acxiom
Leo Burnett
SapientNitro
Aimia
Harte-Hanks Direct
Merkle
FCB
DigitasLBi
Wunderman
MRM//McCann
Rapp
SourceLink
Harland Clarke Corp
BBDO
OgilvyOne
In Chapter 6, on the basis of types, the Direct Marketing Solutions market from 2015 to 2025 is primarily split into:
Direct mail
Telemarketing
Text (SMS) marketing
Handouts
Social media marketing
Direct selling
Others
In Chapter 7, on the basis of applications, the Direct Marketing Solutions market from 2015 to 2025 covers:
Business to Business
Business to Government
Business to Consumers
Others
Geographically, the detailed analysis of production, trade of the following countries is covered in Chapter 4.2, 5:
United States
Europe
China
Japan
India
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions are covered in Chapter 8, 9, 10, 11, 12:
North America (Covered in Chapter 8)
United States
Canada
Mexico
Europe (Covered in Chapter 9)
Germany
UK
France
Italy
Spain
Others
Asia-Pacific (Covered in Chapter 10)
China
Japan
India
South Korea
Southeast Asia
Others
Middle East and Africa (Covered in Chapter 11)
Saudi Arabia
UAE
South Africa
Others
South America (Covered in Chapter 12)
Brazil
Others
Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
