Global Ambient Commerce Market is valued at approximately USD 5.02 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 33.4% over the forecast period 2022-2029. To give customers a multisensory purchasing experience, ambient commerce blends artificial intelligence (AI), the internet of things (IoT), augmented reality (AR), sensors, actuators, and other cutting-edge technology. The ease of purchasing, restocking, and cheaper store operating expenses are only a few advantages of ambient commerce that can be used to explain the market's expansion. Additionally, it offers various e-commerce information, including data on financial transactions, consumer preferences, and behavioral trends. The Ambient Commerce market is expanding because of factors such as e-commerce sales, growing demand for automated shopping services, and growing demand for contactless retail payment methods.
According to the report of Statista, in the year 2018 the total sales value from commerce- platforms stood at USD 2982 billion which increased to USD 4248 in the year 2020 and it is projected to reach USD 8148 billion by the year 2026, As a result with the rising sales from an e-commerce platform, the demand and adoption of Ambient Commerce also rise. Furthermore, technological advancements in Artificial Intelligence (AI) and Machine Learning (ML) are creating lucrative growth in the market. However, threat of cyber-attacks and data breaches may hamper the market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Ambient Commerce Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. Among these regions, North America holds the highest share owing to factors such as the presence of key market players, growing adoption of cashless payment shopping, and growing demand for advanced retail methods. The Asia Pacific is anticipated to grow with the highest CAGRrate owing to factors such as the large presence of retail chain stores, and the presence of a large population.
Major market players included in this report are:
Alibaba Group Holding Limited
Trigo Vision Ltd.
AWM SMART SHELF
Recent Developments in the Market:
In September 2022, Amazon unveiled new updates and products. The business claims that with its "personalised, intuitive, and proactive" technology, these new releases aim to enhance Amazon's ambition for ambient intelligence.
In October 2021, Tesco GetGo announced the opening of its first high-street service without a checkout. The system, which makes use of AI and computer vision technology, enables customers to enter a store, scan a QR code to check in, choose products to buy, and then, you know what's coming next, just walk out.
Global Ambient Commerce Market Report Scope:
Historical Data: 2019-2020-2021
Base Year for Estimation: 2021
Forecast period: 2022-2029
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Component, End Use, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and Component offerings of key players. The detailed segments and sub-segment of the market are explained below:
By End Use:
Rest of the World