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Global Application-to-Person (A2P) Messaging Market - Industry Dynamics, Market Size, and Opportunity Forecast to 2025

Global Application-to-Person (A2P) Messaging Market - Industry Dynamics, Market Size, and Opportunity Forecast to 2025

Published date: 22-05-2020  Region: Global  Pages: 176  Format: Pdf  Publisher Name: BlueWeave Consulting & Research SKU: RO14/128/1024


The Global Application-to-Person (A2P) Messaging Market is estimated to grow at a significant growth rate during the forecast period 2019-2025. The global A2P messaging market is predicted to showcase a growth by ~36% with lucrative market opportunities with better employee engagement and marketing communications across various industries such as tourism, banking, healthcare and other sectors. Also, considering the future market scope, the A2P SMS services accounted to record an upward curve which is largely driven by high engagement rate and ubiquitous nature of SMS services.

Market Determinants

Proliferation of mobile health, mobile payments and mobile payments services, increase in marketing activities by application developers and marketers, growth of e-commerce industry and availability of low-cost smartphones.

Segmentation Overview of the Global A2P Market

The global A2P messaging market is segmented on the basis of various major market segments. The segmentation study offers detailed market analysis considering various segments and related sub-segments. The global market is segmented on the basis of application and end-users.

The Application Segment of the Global A2P Messaging Market is Sub-Segmented into:

Pushed Content Services

Customer Relationship Management Services

Promotional Campaigns

Interactive Services

Inquiry Related Services

The End-Users Segment of the Global A2P Messaging Market is Sub-Segmented into:

Retail

BFSI

Travel & Transport

Healthcare & Hospitality

Entertainment

Others

Geographical Overview of the Global A2P Messaging Market

The global A2P messaging market is segmented on the basis of various geographical regions, such as:

North America (U.S., and Canada)

Europe (Germany, France, UK, Italy, Spain, and Rest of Europe)

Asia Pacific (Japan, China, India, South Korea and Rest of Asia Pacific)

Latin America (Brazil, Mexico, Rest of Latin America)

Middle East & Africa (UAE, Saudi Arabia, Rest of MEA)

As per the analysis, the Asia-Pacific A2P messaging market valued to be the dominant regional market. Whereas, the North America A2P messaging market is estimated to record a significant growth rate during the forecast period 2019-2025.

Key Players Insights of the Global A2P Messaging Market

The company profile section of the global A2P messaging market include detailed study of various companies present in the market and are adopting numerous competitive strategies to withhold the majority of the market share for the long term. Some of the major key players included in the research study are:

Syniverse Technologies, LLC

CLX Communications (Sinch)

Tanla Solutions Ltd.

AMD Telecom S.A

Angkor Data Communication Group Co., Ltd.

Cybercomm

DIMOCO

Fortytwo Telecom AB

Infobip Ltd.

Nexmo

Ogangi Corporation

Route Mobile Limited

Silverstreet BV

Symsoft AB

Tyntec

Others

Key Highlights of the Research Study

The research report on the global A2P messaging market offers the historical and current scenario of the market to study the potential future developments in the market.

The study offers an analysis of all prevalent market trends with various market drivers, restraints, challenges and upcoming opportunities.

The research report also offers an overall market study in terms of market revenue and volume, across various geographies that include North America, Europe, Asia Pacific (APAC) Latin America and Middle East & Africa (MEA).

The market research study on the global A2P messaging market covers company profile, their market positioning, growth strategies and various competitive developments.

The market study report also provides key recommendations for new market entrants and other strategic recommendations.



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